Technology4Business Ltd

Privacy Policy

Purpose of this notice

This privacy notice aims to inform you about how we collect and process any information that we collect from you, or that you provide to us, in accordance with the General Data Protection Regulation (GDPR) and any other national implementing laws, regulations and secondary legislation, as amended or updated from time to time, in the UK (‘Data Protection Legislation’). It covers information that could identify you (“personal information”) and information that could not. In the context of the law and this notice, “process” means collect, store, transfer, use or otherwise act on information. It tells you about your privacy rights and how the law protects you.

Please read the following carefully to understand our practices regarding your personal data and how we will treat it.

About Us

Technology4Business Ltd (‘T4B’) is a software solutions and consultancy firm.  T4B is a Limited Company under company number 11750168, registered in the United Kingdom.  Our registered office is at Bradgate House, Derby Road, Derby. DE75 7QL.

For the purpose of the Data Protection Legislation and this notice, we are the ‘data controller’. This means that we are responsible for deciding how we hold and use personal data about you. We are required under the Data Protection Legislation to notify you of the information contained in this privacy notice.

T4B respects your privacy and are committed to protecting your personal information.  We have appointed a Director with overall responsibility for GDPR who is our Data Protection Point of Contact and is responsible for assisting with enquiries in relation to this privacy notice or our treatment of your personal data. Should you wish to contact our Data Protection Point of Contact you can do so using the contact details noted at ‘Contact Us’, below.

Personal Information

‘Personal Information’ is generally considered to be any information about an identified individual or that can be used (directly or indirectly) to identify and individual, for example, an individual’s name, e-mail address, phone number, online identifier, IP address or photo.  Information that has been anonymised, and from which no individual can be identified either directly or in combination with other data, is not personal information.

How this Privacy Policy Applies

This Privacy Policy applies to personal information T4B collects about you when you use the ‘’ and associated websites, or otherwise interact with us.

This Privacy Policy does not apply to:

Websites, applications, products or services that are operated by companies other than T4B and may be accessed from our websites (such as YouTube, Twitter, Facebook, Instagram), or to business activities or practices of third parties, including our channel partners and resellers.  Please consult the Privacy Policies of those third parties for information about their privacy practices.

What type of information do we have

T4B collects personal information that you provide to us directly, that we collect automatically when you access T4B’s websites, and that is provided to us by third parties. For example, when:

  • you contact us by email, telephone, post, or social media (for example when you have a query about our services); or
  • you provide us with your contact information at conferences; or
  • you enquire about analytics software on a partner website.

Personal information you provide to us directly includes:

Contact Information: We collect contact information, such as your name, email address, company or organisation, job level and function, industry, telephone number and/or country when you fill out online forms on our, or our partner, websites; complete enquiry forms at conferences; provide us with your business card; or make a support enquiry.

Personal information collected when you access and use the T4B websites includes:

Cookie and Tracking Information.  Cookies are small data files that are stored on your computer or device by a website. T4B use cookies for purposes which may include:

  • Identifying returning users
  • Enabling you to move more easily around our sites and applications
  • Tracking your use of our site to better develop our site in accordance with your requirements
  • Managing and improving the information we present to you and your user experience

The website uses visitor tracking software that will use cookies to track information about how visitors come to the website, which pages they visit and other actions that visitors make whilst on the site. This data is then used in order to improve the user experience of the website. All user data collected in this manner is anonymous.

You can instruct your browser, by changing its options, to stop accepting cookies or to prompt you before accepting a cookie from websites you visit.  Your browser also provides you the option to delete the cookies from your computer or device at any time.  Further information on the use of cookies can be found at

Personal Information provided by third parties:

  • T4B channel partners and resellers. We collect information you or your organisation provides to a T4B channel partner or reseller in order to fulfil your organisation’s order for T4B products and services.
  • Data Providers. From time to time, we may collect business contact information and contact lists from third party data providers, provided they have demonstrated compliance with applicable privacy and data protection laws.

Special personal information

Special personal information is data about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data.

We do not collect any special personal information about you.

What we do with the information we have

T4B uses the personal information we collect for the following purposes:

  • Fulfil your requests. We use your personal information to fulfil your requests for further information about our products and services, and to appropriately respond to support enquiries.
  • Sales and Marketing. We use your personal information to provide you with information about our products and services that may be of interest to you; and to seek information about the use of our products and services, to better understand your needs and as an input to future product development or marketing activities.
  • Products and Services. We use personal information to verify users’ identity for access to T4B resources, such as technical support and online training; and to communicate with our customers about their product subscriptions through emails, including notices regarding updates, support and administrative messages; to make it easier to use our websites (for instance, to allow you to access and use the T4B websites without re-entering your username and password).

We may process your personal data for the purposes of our own legitimate interests provided that those interests do not override any of your own interests, rights and freedoms which require the protection of personal data.

If you do not provide personal information we need

Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform that contract, for example, to provide you with access to the Arbutus on-line training portal. In that case, we may have to stop providing a service to you. If so, we will notify you of this at the time.

Data retention

We will only retain your personal data for as long as is necessary to fulfil the purposes for which it is collected.

When assessing what retention period is appropriate for your personal data, we take into consideration:

  • the requirements of our business and the services provided;
  • any statutory or legal obligations;
  • the purposes for which we originally collected the personal data;
  • the lawful grounds on which we based our processing;
  • the types of personal data we have collected;
  • the amount and categories of your personal data; and
  • whether the purpose of the processing could reasonably be fulfilled by other means.

Change of purpose

Where we need to use your personal data for another reason, other than for the purpose for which we collected it, we will only use your personal data where that reason is compatible with the original purpose.

Should it be necessary to use your personal data for a new purpose, we will notify you and communicate the legal basis which allows us to do so before starting any new processing.

Sharing your Personal Information

T4B does not sell, trade, or rent your personal identification information to others.

T4B may share your information with third-parties as set out below.

Vendors and Service Providers. T4B may share your personal information with third party vendors and service providers who provide products and services that we use to operate out business and carry out the purposes listed above.  These include customer relationship management systems, website hosting, website analysis, and other contractors or consultants that work on our behalf.  Before sharing your personal information, we ensure that the third parties receiving the personal information have provided appropriate safeguards, and that your privacy rights are protected and preserved. We only permit our third-party service providers to process your personal data for specified purposes and in accordance with our instructions.

Software Providers. Where T4B is acting as an agent for a software provider, we may provide the provider with your personal details, following the purchase of the relevant software, in order that you to receive the full benefit of the software, such as access to on-line resources or technical support.

International Transfers

We are based in the UK but Some of the third parties described in this privacy policy, which provide services to us under contract, are based in other countries that may not have equivalent privacy and data protection laws to the country in which you reside.  Consequently, sometimes your personal information may be transferred outside of the EEA. If we do so, we will make sure that suitable safeguards are in place, for example by using approved contractual agreements, unless certain exemptions apply.

How we store your information

T4B takes reasonable steps to ensure the security of your personal information against loss, misuse and unauthorised disclosure. We have put in place commercially reasonable and appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected data security breach and will notify you and any applicable regulator of a suspected breach where we are legally required to do so.

Legal Basis (for EU Individuals)

If you are an individual in the European Union (EU) or the European Economic Area (EEA), the lawful basis for collecting and using your personal information is consent, where you have given consent, or our legitimate interests (which are not overridden by your data protection interests), such as operating our business, understanding and improving our products, direct marketing relating to our products and services, hosting events, communicating with our customers and their users about our products, services, events or related resources, improving our websites and protecting our legal rights and interests. Where consent is the legal basis, you may withdraw that consent at any time. Where we are using your personal information for our legitimate interests, you have the right to object to that use. See below under ‘Withdrawing your consent’ for how to withdraw consent or object.  If you have any questions about the lawful basis on which we collect and use your personal data, please contact us.

Your duty to inform us of changes

It is important that the personal data we hold about you is accurate and current. Should your personal information change, please notify us of any changes of which we need to be made aware by contacting us, using the contact details below.

Your rights in connection with personal data

Your Data Protection Rights

Under data protection law, you have certain rights regarding your personal information, including:

Your right of access – You have the right to ask us for copies of your personal information.

Your right to rectification – You have the right to ask us to rectify information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.

Your right to erasure – You have the right to ask us to erase your personal information in certain circumstances.

Your right to restriction of processing – You have the right to ask us to restrict the processing of your information in certain circumstances.

Your right to object to processing – You have the the right to object to the processing of your personal data in certain circumstances.

Your right to data portability – You have the right to ask that we transfer the information you gave us to another organisation, or to you, in certain circumstances.

You are not required to pay any charge for exercising your rights. However, we may charge a reasonable fee if your request for access is clearly unfounded or excessive. Alternatively, we may refuse to comply with the request in such circumstances.

If you make a request, we have one month to respond to you.  Please contact us at if you wish to make a request.

Withdrawing your consent

In the limited circumstances where you may have provided your consent to the collection, processing and transfer of your personal data for a specific purpose (for example, in relation to direct marketing that you have indicated you would like to receive from us), you have the right to withdraw your consent for that specific processing at any time. To withdraw your consent, please email our Partner with overall responsibility for GDPR at

Once we have received notification that you have withdrawn your consent, we will no longer process your personal information (personal data) for the purpose or purposes you originally agreed to, unless we have another legitimate basis for doing so in law.

How to complain

Individuals have the right to complain to the ICO if you are unhappy with how we have used your data.

The ICO’s address:           

Information Commissioner’s Office

Wycliffe House

Water Lane




Helpline number: 0303 123 1113

Changes to this notice

Any changes we may make to our privacy notice in the future will be updated on our website at:

This privacy notice was last updated on 16 September 2020.

Contact Us:

If you have any questions or concerns about our Privacy Policy and privacy matters, you may contact is at:

Name: Neil Macdonald, Operations Director

Phone Number: +44 (0) 1332 505 901